
Brand Integration in Office Design: Reflecting Company Culture
Let’s be honest, most Australian business owners think brand integration means sticking their logo on the wall and calling it a day. But here’s what we’ve learnt working with businesses across Brisbane: your office design is either reinforcing your brand and culture every single day, or it’s working against you. We get it. You’ve got a business to run, and “strategic brand integration” might sound like consultant speak. But when you’re investing in an office fitout anyway, understanding how to weave your brand story into the physical space can transform your workplace from a functional necessity into a powerful brand […]